Interior Innovation Award for SGBD global brand Alterna

04/22/2016

Pureday range, developed by our PHS global brand Alterna and Hüppe, has received the Interior Innovation Award at an international design competition organized by the German Design Award and Competition.

Interior Innovation Award for SGBD global brand Alterna

Pureday range, developed by our PHS global brand Alterna and Hüppe, has received the Interior Innovation Award at an international design competition organized by the German Design Award and Competition. It has also received the Reddot Award in 2015, which brings the number of awards up to 2 for the Walk-in Pureday.

The Walk-In concept is an innovative sliding door technology which combines the advantages of comfort entry with a high protection of the sliding door. The roller guide sliding door enables an easy opening and closing. By eliminating the traditional upper guide rail of a sliding door, this series shows as transparent as never before a sliding door. Added value of this product offers to Alterna a A brand positioning, proving that global brands are not only commodity products. This range is available in Sweden, Norway, France, Denmark and the Netherlands.